• Contact
  • My Account
  • Log In
  • 0Shopping Cart
thoughtLEADERS, LLC: Leadership Training for the Real World
  • About
  • Services
  • eLearning
  • Team
  • Blog
  • Clients
  • Books
  • Contact
  • Menu Menu

Build your skills! Take our eLearning courses on TITAN!

World-class eLearning courses with videos, exercises, downloads, and a certificate of completion. Get started today!

Structured Thought: Problem Solving
Structured Thought and Communication
Strategic Business Planning
Principles of Chart Design eLearning Course
Engagement Management
Deliberate Decision Making
Breakthrough Innovation
Everything is Negotiable
Leading through Change
Storytelling for Leaders
Storytelling for Salespeople
Building Leadership Resilience
Compelling Executive Presence
Coaching for Impact
Building Personal Resilience
Building Personal Resilience
Wide Banner SPS
Wide Banner STC
Wide Banner SBP
Wide Banner PCD
Wide Banner ENM
Wide Banner DDM
Wide Banner BTI
Wide Banner EIN
Wide Banner LTC
Wide Banner SFL
Wide Banner SFS
Wide Banner BLR
Wide Banner CEP
Wide Banner CFI
Wide Banner BPR
Wide Banner TMM
previous arrow
next arrow
presentation

How to Communicate Vision To Make It Influential

March 29, 2021/1 Comment/in Books, Business Toolkit, Communications, Guest Blogger, Leadership /by Mike Figliuolo

presentation

Learn how leaders should effectively communicate and share a vision to make it impactful.

Today’s post is by Oleg Konovalov, author of THE VISION CODE: How To Create And Execute A Compelling Vision For Your Business (CLICK HERE to get your copy).

Communication makes vision visible and attractive to others. It can inspire the visionary’s passion in others or drive people away. A poorly communicated vision is dead if not successfully shared with others.

Communication is the essential property of vision and visionary leadership whose primary role is to make vision a collective property, giving it away so others can participate in it. A vision’s strength is determined by how well it is communicated to others.

In practical terms, attracting investors is critical. Attracting as many supporters as possible is even more critical and far more difficult. Only by communicating as broadly and actively as possible does vision gain its full viability and functionality.

Three core elements define effective communication of a vision—language, communication, and sharing.

Language

Vision often requires using old terms in new ways or even inventing new terms. This makes communication even more critical as the visionary is in some ways trying to communicate not just a new idea but new elements of language as well.

Language defines areas of human activity. Approximately 1,000 neologisms are added to the English language each year. All these new words appeared as a result of exploring new areas of life while fleshing out a vision. Today, we are googling for information because of Google, not searching as we did a decade ago.

Visionaries use language as an instrument to connect minds and hearts. The success of their vision—whether it succeeds and changes the world or is passed over—is largely the result of the visionary’s ability to use language.

Vision is a well-structured thought that becomes words that are turned into actions. The language of vision should connect different understandings into a common and clear one. This should be a language of common values, the language that enables people to create a future together. When it comes to vision, words are as important as actions. They should resonate in people’s minds as being both inspirational and pragmatic.

Communicating

Visionaries communicate the future. There is not much for us in the past, except for lessons. All our hopes and desires are in the future and this is what we communicate. Communicate for the future you want to create, not the past you aim to leave far behind.

Communication should reflect progress as the vision grows. Supporters must see the results of their effort. Every great success is built on effective communication and its influence determined by how widely it is shared.

Stuart Crainer, co-founder of Thinkers50, sees communication being essential: “You can have a great vision but not tell anybody about it. Then it wouldn’t go anywhere far. The best leaders are great communicators and they’re quite happy to communicate the same thing in exactly the same way day in, day out. The best leaders are the best communicators.”

Effective communication of vision begins with humility. To communicate a vision effectively, a visionary must first stop thinking of himself as a big boss. A visionary is not a king or dictator but an inspirer and doer. Acting superior to others will not gain their support and engagement. To accept feedback, you have to allow yourself to care about their response. Unfortunately, many find this kind of humility very difficult.

Communication starts with your immediate team. They are co-creators of the vision and will be more effective the more they understand and have a stake in that vision.

Prof. Amit Kapoor, Chairman of the Institute for Competitiveness of India, offered his view on the importance of engaging a team through effective communication of vision: “I start with the team itself because they are my immediate stakeholders who are actually creating something together. I think they need to know or understand what we are really trying to do because they have to be part of the dream itself. If they are not part of the dream they will leave.”

Engage the team around your vision. This is a critical function of visionary leaders. Hence, a leader who doesn’t care to communicate a vision and engage his team is left with a team incapable of making decisions and executing the vision.

Sharing Vision

While exploring communication as the critical element of vision, I felt that something was missing. What is the difference between communicating and sharing vision?

A compelling vision demands compelling communication where word of mouth is simply not enough. It must be passionately shared to reach hearts. John Spence, one of the top global experts on leadership, commented about the role of sharing: “Sharing is very similar to communicating, but sharing has more emotion to it. We’re telling stories and we’re giving examples and we’re putting more of our personality into it while communicating is more like simply pushing it out. Sharing allows a company to motivate employees by giving them an opportunity to be involved in crafting the vision—not just being told what it is.”

Sharing helps get the vision into the unconscious mind and thus, has an in-depth effect in engaging people and turning them into real participants. We communicate information, where a story of success and positive change is shared. The more you share, the more energy a vision will gain from supporters.

A Practical Magic

The true magic in communicating vision lies in the ability to encourage ownership of the vision in others. The ownership of vision can be defined by realizing who owns the results of the vision. Sharing vision is a process of transferring the rights of possession and obligations to execute them from the visionary to his supporters. It helps to lift people towards their higher purpose, encouraging them to think beyond the possible.

Vision is a never-ending narrative that should thrill people at every stage. Keep the engaging rhythm and consistent pace of telling this life-changing story, making people desire to make their own mark within it.

the vision codeDr. Oleg Konovalov is a thought leader, educator, coach, and author of THE VISION CODE: How To Create And Execute A Compelling Vision For Your Business. For more information, please visit: www.OlegKonovalov.com

Did you enjoy this post? If so, I highly encourage you to take about 30 seconds to become a regular subscriber to this blog. It’s free, fun, practical, and only a few emails a week (I promise!). SIGN UP HERE to get the thoughtLEADERS blog conveniently delivered right to your inbox!

https://i0.wp.com/www.thoughtleadersllc.com/wp-content/uploads/2021/02/20210222-Presentation.jpg?fit=1920%2C1280&ssl=1 1280 1920 Mike Figliuolo https://www.thoughtleadersllc.com/wp-content/uploads/2022/04/logo.png Mike Figliuolo2021-03-29 08:00:042021-02-23 23:39:26How to Communicate Vision To Make It Influential
1 reply
  1. Capt. Mohit Sabharwal
    Capt. Mohit Sabharwal says:
    March 30, 2021 at 6:36 am

    This is so powerful !

    Love these lines –
    The true magic in communicating vision lies in the ability to encourage ownership of the vision in others.
    Sharing your vision and encouraging the Ownership in others definitely will lift them to the higher and in depth purpose which in turn will increase the engagement and buy in.

    Reply

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Get free blog posts by email NOW!

It’s the best 5 minutes a week you can spend on your development.

Subscribe HERE!


All Contacts

Get new posts FREE via RSS!
Follow thoughtLEADERS on LinkedInFollow thoughtLEADERS on twitter
This site contains affiliate links to products. We may receive a commission for purchases made through these links.
 

Check Out Our Courses

Our courses teach immediately applicable skills that have real impact on your business. From leadership to strategy and negotiation to conflict resolution, we have a broad set of course offerings that will drive immediate performance improvements.
OUR COURSES

Our Courses

Group of Business People Meeting
Puzzle Pieces
Glasses Looking Over Cityscape
Doors on a Wall
Cog Wheels
Man Reading Book
Fishing hook in the sea
Microphone in Lecture Hall
Charts on Blue Background
Wristwatch
Exploding Light Bulb
Man on Summit of Mountain
Lightning Bolts
Man Painting the Word Change on a Wall
Construction Cranes
Plant Growing in a Hand
High Performance Gears
Men Shaking Hands Closeup
Influence Definition
Sailboat at Sunset
Hanging light bulbs with glowing one isolated on dark blue background
Wagon Wheel
Executive Communications
Structured Problem Solving
Creating Leadership Maxims
Leading inside the Box
Deliberate Decision Making
Simple Strategic Planning
Storytelling for Leaders
Storytelling for Sales
Executive Presence
Principles of Chart Design
Time Management Mastery
Breakthrough Innovation
Leadership Resilience
Conflict Resolution
Leading through Change
Project Management Reality
Coaching for Impact
High Performing Teams
Everything is Negotiable
Leading with Influence
Building Personal Resilience
thoughtLEADERSHIP
Engagement Management
previous arrow
next arrow
 

eLearning Courses on TITAN

Structured Thought: Problem Solving
Puzzle Pieces
Structured Thought: Problem Solving

Clearly define a problem, scope all issues related to the problem, generate potential solutions, then analyze and select the best solution by using time-tested critical thinking methods and tools.

VIEW COURSE
Structured Thought and Communication
Group of Business People Meeting
Structured Thought and Communication

Craft clear and compelling recommendations that resonate with stakeholders. Get your ideas approved by using a proven method for delivering executive-level communications.

VIEW COURSE
Principles of Chart Design
Different Types of Line and Bar Charts
Principles of Chart Design

Create well-designed presentation charts that get your message across quickly and clearly to drive your audience to action. From data charts to concept charts, these methods help make your point.

VIEW COURSE
Engagement Management
Wagon Wheel
Engagement Management

Whether you’re an internal or external consultant or a project leader, learn proven methods, techniques, and processes to effectively lead consulting engagements that drive your client’s success.

VIEW COURSE
Strategic Business Planning
Cog Wheels
Strategic Business Planning

Use a straightforward and effective strategic planning process that shows how to craft a clear, compelling plan for your organization - not just one time, but on an ongoing basis year after year.

VIEW COURSE
Deliberate Decision Making
Deliberate Decision Making
Deliberate Decision Making

Make better, faster, and more effective decisions. Apply simple yet powerful decision making tools to define decision authority, manage risk, increase accountability, and drive execution.

VIEW COURSE
Everything is Negotiable
Men Shaking Hands
Everything is Negotiable

Become a better negotiator in all situations – from day to day interactions to hammering out large deals. Build the skills required to get what you want and strengthen relationships while you do.

VIEW COURSE
Breakthrough Innovation
Exploding Lightbulb
Breakthrough Innovation

Generate and select unique strategies that separate you from the competition. Construct bold and disruptive solutions then build and execute a plan for taking those strategies to market.

VIEW COURSE
Storytelling for Leaders
Man reading stories from a book
Storytelling for Leaders

Create business stories that inspire people, build connections with your audience, and ultimately advance your organization's goals by using a repeatable, straightforward method.

VIEW COURSE
Storytelling for Salespeople
Storytelling for Salespeople
Storytelling for Salespeople

Create and deliver stories that will take your sales efforts to the next level. Connect with and convince buyers in all situations using memorable stories. These stronger relationships drive more sales.

VIEW COURSE
Leading through Change
Leading through Change
Leading through Change

Lead your organization through the most challenging times using a proven change management process. Get people through the change and back to driving performance quickly and effectively.

VIEW COURSE
Building Leadership Resilience
Mountain Climbing Expedition
Building Leadership Resilience

Prepare your body and brain to be ready for and recover from your biggest challenges. Build approaches for overcoming stress, managing reactions to difficult events, and leading more effectively.

VIEW COURSE
Compelling Executive Presence
Compelling Executive Presence
Compelling Executive Presence

Build your ability to connect with your audience and convey your ideas in a clear and resonant way. Create meaningful connections between you and your audience to build buy-in.

VIEW COURSE
Coaching for Impact
Plant Growing in a Hand
Coaching for Impact: Foundation Course

Coach employees for performance and development more effectively by helping them identify and pursue their own solutions. Create the right environment and conditions to help them grow.

VIEW COURSE
Building Personal Resilience
Boat at Sunset
Building Personal Resilience

Build the habits and learn the behaviors required to manage stress, deal with adversity, and maintain your physical and mental wellbeing. Personal resilience is a key to your ongoing success.

VIEW COURSE
Time Management Mastery
Watches
Time Management Mastery

Learn techniques to manage your time, delegate, say “no,” and be more efficient. Balance your limited supply of time with the overwhelming demands that are placed on you every day.

VIEW COURSE
previous arrow
next arrow

Books You MUST Read

The Elegant Pitch
One Piece of Paper by Mike Figliuolo
Lead Inside the Box
10 Stories Great Leaders Tell
Getting Ahead
Sell with a Story
Lead with a Story
Mastering Communication at Work
The Hook
Innovative Leadership Fieldbook
Innovative Leaders Guide to Transforming Organizations
The Three Commitments of Leadership
The Littlest Green Beret
Storytelling in the Land of Oz
The Camino Way
The Inner Matrix book
The Vision Code
The Most Unlikely Leader
The Leader with a Thousand Faces
The Elegant Pitch
One Piece of Paper by Mike Figliuolo
Lead Inside the Box
10 Stories Great Leaders Tell
Getting Ahead
Sell with a Story - Border
Lead with a Story
Leading from Your Best Self
Mastering Communication at Work
The Hook
Innovative Leadership Fieldbook
Innovative Leaders Guide to Transforming Organizations
20120318 Three Commitments
Leadership Vertigo
The Littlest Green Beret
Storytelling in the Land of Oz
The Camino Way
Hijacked by Your Brain
Outthink the Competition
Driving Innovation from Within
The Inner Matrix
The Vision Code
The Most Unlikely Leader
The Leader with a Thousand Faces
previous arrow
next arrow
  • The Elegant Pitch
  • The Vision Code
  • The Inner Matrix
  • The Most Unlikely Leader
  • The Leader with a Thousand Faces

This site contains affiliate links to products. We may receive a commission for purchases made through these links.

Categories

Our Course Offerings

Leadership Skills

Creating Your Leadership Maxims
Leading Inside the Box
Leading With Influence
Leading Through Change
Structured Problem Solving
Deliberate Decision Making
High Performing Teams
Simplified Strategic Planning
Strategic Business Planning
Coaching for Impact: Foundations
Coaching for Impact: Applications
Building Leadership Resilience
Engagement Management
Project Management Reality

Communication Skills

Communications: Foundations
Communications: Applications
Principles of Chart Design
Strategic Client Engagement
Storytelling for Leaders
Storytelling for Salespeople
Compelling Executive Presence
Advanced Facilitation Skills

Individual Skills

Conflict Resolution
Everything is Negotiable
thoughtLEADERSHIP: Innovation
Building Personal Resilience
Time Management Mastery

Coaching & Consulting

©2023 thoughtLEADERS, LLC: Leadership Training for the Real World. thoughtLEADERS, LLC is a registered trademark of thoughtLEADERS, LLC.
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
What’s harder: working from the office or working from home? EKG Pulse Graph with Glowing Blue Line presentation What Makes a Presentation Unsuccessful?
Scroll to top