Today’s post is by Michael Baer.
“If everyone were clothed with integrity, if every heart were just, frank, kindly, the other virtues would be well-nigh useless.” – Moliere
In 6th Grade, I ran for class president. President of my class, my home room, mind you, not my entire grade. In any event, the election results were tight. And when they were read out to the class, I found I had lost by one vote. “At least the person I voted for won,” I told my friend and campaign manager, Tommy Markham. “You didn’t vote for yourself?” he asked. He couldn’t believe it. “If you had, you would have won”. The funny thing was, voting for myself hadn’t even occurred to me. The only question I had was which other candidate I would vote for. And, as it happened, I voted for the winner.
What is relevant about this story? On the face of it, probably not much. The idea of not taking actions to help yourself seems at odds with all our learnings and beliefs. But as a leader, the concept of “voting for someone other than yourself” should not be so crazy. And, in fact, good leaders need to see themselves as working for their direct reports, and, in a way, being more invested in their success than their own.
Here are some key ways to apply the “vote for someone else” ethic in your role as leader:
Give Away What You Have
“Man hoards himself when he has nothing to give away.” – Edward Dahlberg
There’s a concept called “abundance” that is a critical character trait for successful leadership. Abundance, as you might expect, is having presence, confidence and energy – so much so that you can be confident in giving to others your time, your ideas, and your help. You don’t need to take from others in order to be successful.
Having abundance helps attack one of the core cultural problems of many large corporations – the tacit zero-sum game of success – where employees seem to be pitted against each other for attention and rewards. This naturally has an inhibiting effect on sharing, helping and giving among co-workers. However, when you’re abundant, you know you are always re-filling your own kitty – so you’re comfortable giving to others. You are happy to share your thoughts and ideas. You’re happy to take the time to help others solve their problems. And you’re generous with praise and attention. It will all come back to you – in trust, respect, and ever more abundance.
Don’t Worry About Credit
“It’s amazing what you can accomplish if you do not care who gets the credit.” – Harry S. Truman
Because leadership so often is intangible, people can feel they need to claim their successes. And the pressures to deliver “big wins” can cause leaders to trump up their achievements at the cost of their teammates. But this type of politicking and power-hoarding breeds fear and insecurity – and doesn’t have to be the case. In the words of Arnold H. Glasow, “A good leader takes a little more than his share of the blame, and a little less than his share of the credit.” So, praise your team members and lavish credit on them. Everyone will know that you helped steer that ship. Simply let the credit accrue to you due to your team’s successes.
Cheer the Successes of Others
“A person places themselves on the level with the ones they praise.” – Goethe
In these “zero-sum” cultures, individuals tend to feel jealous of peers who achieve success. This negative energy creates competition and in-fighting. But it isn’t really true that others’ successes somehow limit our own opportunities. Confident and abundant leaders know that they will experience their own successes on their own terms. Instead of feeling that mix of envy and Schadenfreude towards your co-workers, practice the Buddhist concept called Mudita – “the pleasure that comes from delighting in other people’s well-being rather than begrudging it.” This breeds stronger, more productive relationships, better long-term connections, and general good karma.
Lead with Integrity
“The supreme quality for leadership is unquestionable integrity. Without it, no real success is possible.” – Dwight D. Eisenhower
Sure, everyone knows it’s important to be honest, to understand morality and ethics, and to act accordingly. But it’s easy to say it’s important; it’s another thing entirely to walk-the-talk. As Oprah Winfrey said, “real integrity is doing the right thing, knowing that nobody’s going to know whether you did it or not.”
Unfortunately, it’s too easy for people to find loopholes or play fast and loose with their ethical code. People at all levels in business become overly focused on themselves, and end up bending with the tide, selfishly chasing their own gain. However, according to the Stanford Encyclopedia of Philosophy, “the person of integrity lives in a fragile balance” between the all-too-human traits and pressures surrounding them. Always stay balanced and true to yourself and your code.
“Kindness is the language the deaf can hear and the blind can see.” – Mark Twain
Today, business is not for the faint of heart. It’s never been more competitive, more urgent, and more pressure-packed. Sales and market-share are fought for, competitors are battled with, and consumers are stolen. It’s an all-out-war. It would seem that kindness and being nice are out of synch with this battle.
But, in the end, it’s people who lead to any company’s success. And people, well, tend to like kindness. They respond positively to being treated well. And a happy team and a happy culture correlate more highly with success than an every-man-for-himself, Machiavellian one. So be nice. Be careful how you speak to someone. Treat folks with respect – and never expect anyone to do anything you wouldn’t do. And appreciate people’s efforts and always say thank you. You’ll be surprised how well kindness can be your competitive advantage. And, as Aesop said, “no act of kindness, no matter how small, is ever wasted.”
Who knows what I’d have done differently if I’d won that election. Would my life have taken a very different course? It’s impossible to know. But the lessons I learned from my vote that day – give to others, don’t worry about who gets credit, cheer the success of others, demonstrate integrity, and be kind – are well worth the lesson.
– Michael Baer is an integrated, digitally-skilled marketing/advertising leader and creative catalyst. He has led teams at global New York agencies, at a Chicago-based independent, and, recently, at Starcom as Executive Vice President, Managing Director. Michael is also the developer of the concept of “Stratecution” – a new way to think about marketing in the digitally-led “new normal.”
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